What are cookies?
Cookies are small pieces of data or text files that are stored by a website such as ours within your browser. Cookies are stored on your device for varying periods of time – from as short time as the duration of your browsing session to several months. Each time you return to the website, the browser retrieves and sends cookies to the server, which helps to improve your experience of the website by, for example, remembering settings and measuring overall use of the website so that we can see where we can make site improvements.
What cookies do we use and why?
Some cookies are necessary to allow you to browse our website, use its features, and access secure areas. The use of these cookies is essential for the website to work. For example, we use user-input cookies for the duration of a session to keep track of a user’s input when filling in forms that span several pages.
We also use functional cookies to remember choices you’ve made or information you’ve provided, such as your username, language, or the region you are in. This allows us to tailor your website experience specifically to your preferences. For example, authentication cookies are functional cookies that are used for the duration of a session (or persistent, if you agree to the “remember me” function) to allow users to authenticate themselves on subsequent visits or to gain access to authorized content across pages. The functional cookies we use include:
- User-centric security cookies to detect authentication abuses for a limited persistent duration, like repeated failed login attempts. These cookies are set for the specific task of increasing the security of the service.
- Multimedia content player session cookies (flash cookies) are used for the duration of a session to store technical data needed to play back video or audio content (e.g. image quality, network link speed, and buffering parameters).
- Load balancing session cookies are used for the duration of the session to identify the same server in the pool in order for the load balancer to redirect user requests appropriately.
- User interface customization persistent cookies are used to store a user’s preference regarding a service across web pages.
We are dedicated to user experience and we use many tools to help us improve our website and our commerce platform. To this end, we use reporting and analytics cookies to collect information about how you use our website and how often. These cookies only gather information for statistical purposes and only use pseudonymous cookie identifiers that do not directly identify you. The performance cookies we use include:
- First party analytics cookies – We use these cookies to estimate the number of unique visitors, to improve our websites and our merchants’ websites, and to detect the most searched for words in search engines that lead to a webpage. These cookies are not used to target you with online marketing. We use these cookies to learn how our websites and our merchants’ websites are performing and make relevant improvements to improve your browsing experience.
- Third party analytics cookies – We also use Google Analytics and other third-party analytics providers listed below to help measure how users interact with our website content. These cookies “remember” what our users have done on previous pages and how they’ve interacted with the website. For more information on Google Analytics, visit Google’s information page. For instructions on how opt out of Google Analytics, see below.
- Advertising cookies are used on our website to tailor marketing to you and your interests and provide you with a more personalized service in the future. These cookies remember that you visited our website and we may share this information with third-parties, such as advertisers. Although these cookies can track your device’s visits to our website and other sites, they typically cannot personally identify you. Without these cookies, the advertisements that you see may be less relevant and interesting to you.
- Finally, Social and Content cookies are placed by many social media plugins (for example the Facebook ’like’ button), and other tools meant to provide or improve the content on a website (for example services that allow the playing of video files, or that create comments sections).
Please note that some of these third party services place cookies that are also used for things like behavioural advertising, analytics, and/or market research.
How long will cookies remain on my computer or mobile device?
The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device. See the section below on how to control cookies for more information on removing them before they expire.
How can you restrict or block cookies?
You can manage and/or delete cookies from your device. However, please be aware that reducing cookie usage may limit the functionality and performance of the website and some features might not work as expected. You can change your cookie settings at any time using your web browser settings.
To learn more about cookies and how to manage or remove them, please visit www.allaboutcookies.org/manage-cookies
To opt out of being tracked by Google Analytics for all websites, please visit tools.google.com/dlpage/gaoptout
Sharing content/third party cookies
If you would like to ‘share’ www.thelittleblazercompany.com content with friends through Facebook, Pinterest and/or Twitter etc. and if you visit a web page that contains embedded content, you may be sent cookies from these websites. We do not control the settings of these cookies, so you will need to check with these third-party websites for information about the management of their cookies.